Profit Margin Calculator

Profit, margin and markup from cost and selling price, or the price for a target margin.

Currency

I know the selling price I want a margin

Cost

Rs

Selling price

Rs

Desired

Units sold (optional)

Results update as you type.

Profit margin

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Selling price: –
Profit per unit: –
Gross margin: –
Markup: –
Total profit: –

Margin vs markup

Margin = profit ÷ selling price. A 1,200 sale that cost 800 has a 33.3% margin.
Markup = profit ÷ cost. The same item has a 50% markup.

To reach a margin M, price = cost ÷ (1 − M). Adding M% to the cost gives a markup of M%, which is a smaller margin — a common pricing mistake.